Our Story
When my husband David’s parents moved to Omaha, we didn’t realize how much would change. Caring for Ben and Louise wasn’t only about their physical safety. We began to see a quiet loss of autonomy, and with it, a decline in spirit.
We learned that needing help can be uncomfortable for parents. What mattered most to them was staying connected and feeling useful. But coordinating care wasn’t easy. With four siblings helping in different ways, information was scattered and time-consuming to share. Each day was spent relaying updates instead of being present. We needed a simple, shared place to communicate
Bloom is Born
Gretchen Radler | CEO
Bloom offers companion care that helps aging parents stay connected to the world as their abilities change. We focus on preserving independence of spirit, even when physical independence becomes harder.
We know asking for help requires trust. Our interview process is designed to understand who your parent is, their interests, their history, and what brings them joy. From there, we match companions and CNAs who can genuinely support their well-being and connection to daily life.
Staying active, eating well, trying new things, and socializing all matter. Through a shared community calendar, we introduce opportunities that keep parents engaged. Louise loves to socialize and usually leads with a joke. Helping her get out, meet new people, and share those jokes keeps her happy and connected.



